A Reminder: The Pound for Pound Challenge!

Gooood morning! I received an email reminder about all the ways that participating in the Pound for Pound Challenge can help you and people living with hunger in the U.S. – please read! You can still pledge to lose pounds until April 27.

Hi Lisa,
My name is Samantha and I work for a public relations firm in Chicago representing General Mills. Your blog brings a refreshing and personal approach the world of weight loss blogs. And since your blog is all about achieving a healthy lifestyle I wanted to let you and your readers know about a campaign that is challenging people to lose weight for a cause greater than themselves.
General Mills has teamed up with NBC’s The Biggest Loser and Feeding America to encourage people to get fit and feed the hungry. You can pledge to lose weight at PFPChallenge.com and for every pound lost, General Mills will donate 10 cents, equivalent to one pound of groceries, to a local food bank based on the ZIP codes of participants.
Since the Pound For Pound Challenge launched in January more than 2.6 million pounds have been pledged. However, there is still time to get involved and food banks are needier than ever for donations. The Pound For Pound Challenge is an easy way help eliminate hunger in America and serves as extra motivation for achieving weight loss goals.
There are three ways to participate in the Pound For Pound Challenge:
·         Participants have until April 27th to pledge pounds and until May 5th to report their weight loss at www.PFPChallenge.com.
·         Mail-in the Pound For Pound lids and seals from specially-marked General Mills products. For every lid or seal mailed in, General Mills will donate 10 cents to Feeding America. Brands with the Pound For Pound lid or seal Brands with the Pound For Pound lid or seal include Yoplait Light®, Cheerios®, Honey Nut Cheerios®, MultiGrain Cheerios®, Total®, Fiber One® (Cereal, Bars, Muffin Mix, Pancake Mix, and Yogurt), Green Giant® Valley Fresh Steamers™, Chex Mix® 100 Calorie, Warm Delights® Minis, Bisquick® Heart Health®, and Cascadian Farm® (Cereal and Bars).

·         Donate directly to Feeding America by visiting www.PFPChallenge.com or www.biggestloser.com.
We’d love for you and your readers to help fight the hunger crisis in America by pledging to lose weight with the Pound For Pound Challenge. Please let me know if you have any questions. I look forward to hearing from you.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s